Messaging Strategy Deciding Between OneSignal and Airship Choosing between OneSignal or Airship? Take a deep dive into the differences between the platforms, and discover the best option for your business.
Messaging Strategy Proof of Concept: How to Test a SaaS Solution In this episode, we're joined by OneSignal Sales Engineer, Brian Starr, to discuss how to properly define proof of concept test to demonstrate the value of a digital service, software as a solution (SaaS).
Messaging Strategy How Squaw Valley Delivers an Olympic Experience w/ Tracy Chang In this episode, we're excited to be joined by Tracy Chang, Squaw Valley Holdings Vice President of Digital Marketing.
Messaging Strategy OneSignal Webinars: Push Notifications in 2020 OneSignal's CEO, George Deglin, goes over how to best prepare your push notification strategies in the new year.
Messaging Strategy Building Great Digital Products Like Y! & WhatsApp w/ Pasha Sadri We're joined by Pasha Sadri, who has been behind some of the biggest digital innovations over the past 20 years; Maps, Y! Pipes, Polyvore and WhatsApp.
Messaging Strategy OneSignal Webinars: Advanced Analytics In this webinar, OneSignal's Head of Product, Zack Hendlin, goes over how advanced analytics powered by OneSignal can help increase ROI.
Messaging Strategy Increase Brand Awareness With Custom Notification Icons These days, people want to see eye-catching visuals or big-brand logos they quickly recognize. Even if your users use and trust your app or website, they might not notice your notification if it doesn’t stand out from the other notifications that they get throughout the day.
Messaging Strategy How Audiomack Is Evolving Music Discovery w/ Push Notifications Audiomack's Charlie Kaplan joins the OneSignal Podcast to talk about their business history, purpose and innovating on their mantra of music sharing & discovery made easy.
Features & Updates Product Update: Advanced Analytics, Influenced Opens, Easier Sending Now Available Powerful New Analytics Just knowing the number of clicks on a notification is useful, but not nearly as useful as directly measuring the outcomes you care about -- be it sales, a...
Messaging Strategy OneSignal Webinars: How Fortune 500 Companies Use Push Notifications OneSignal's Push Notification Specialist, Megan Patrylak, goes over different ways the biggest companies in the world use notifications to engage with their audiences.
Messaging Strategy Four Things You Should Know Before Sending Deals on Cyber Monday Last year, a record $7.9 billion was spent on Cyber Monday in 2018. That’s a whopping 19.3% increase from the year before.
Messaging Strategy Boost Engagement With Rich Media These days, people are all about seeing ads that involve custom images, sounds or videos.
Messaging Strategy How to Use Emojis in Push Notifications What if I told you that you could 3x your CTR by adding emojis? You might laugh but one of our customers, 9GAG, did just that. A recent report on VentureBeat found that emojis increase open rates by an average of 85%. Here are our recommendations on how to use Emojis effectively.
Messaging Strategy Prompting Best Practices: 4 Ways to Increase Subscriber Numbers Without Bugging Users Attracting new users is a challenge that all marketing teams and entrepreneurs face. However, the battle doesn't end there. Often times, it can be even harder to retain existing us...
Messaging Strategy Weekly Webinars on OneSignal Setup, Integrations, and Best Practices Developers and businesses around the world use OneSignal to send over 4.5 BILLION push notifications every day. We work with everyone from Fortune 500 Companies, to mobile app deve...
Messaging Strategy How to Integrate Your DMP to Send Targeted Notifications Messages that are personalized for a specific target audience always perform better than the spray-and-pray, one-size-fits-all campaigns. Everyone understands that, but not everyon...
Messaging Strategy What Will Re-Engage the Most? Email vs. Retargeting Ads vs. Push Notifications Abandoned carts costs marketers up to $4 trillion per year. The 3 solutions are: email, retargeting ads, and push notifications.
Features & Updates OneSignal now supports new iOS 12 notification features Note: Check out our updated blog posts on newer iOS updates like iOS 13 and 14! iOS 13 and Xcode 11 Changes That Affect Push Notifications iOS 14 & macOS Big Sur Changes That Aff...
Messaging Strategy Notifications are highly reliable, except when device manufacturers interfere After several years of rapid improvements, notifications are now at a point of maturity and broad availability to be the primary way for apps to deliver time-sensitive messages to...
Messaging Strategy How to Use Data Tags in OneSignal Data Tags are one of our most powerful features for advanced targeting and engagement. Tags enable you to store arbitrary data for each user which can then be used to build custom...