Messaging Strategy 5 Examples of Transactional Emails Worth Reading These 5 transactional email examples will help you take advantage of this often-neglected channel to create meaningful moments of engagement.
Messaging Strategy Best Practices for Using Live Activities in Your iOS App Let’s run through some iOS Live Activities best practices to maximize your user engagement rates.
Messaging Strategy 7 Ways to Engage Mobile Users in a Cookie-less World With the shift away from third-party cookies, digital marketers are now looking for alternative data collection methods to maintain user engagement.
Messaging Strategy What Are the Best Times to Send Marketing Emails? Without proper timing, your email campaigns are destined to remain irritating or invisible to your recipients, both of which cripple your open rates and waste your resources as a marketer.
Messaging Strategy 10 Reasons Why Mobile Marketers Are Overwhelmed (and How to Fix Them) Let’s identify what’s been tripping you up in your quest for growth, so you can begin to untangle yourself from the confines of these all-too-real marketing burdens.
Messaging Strategy The Top 8 Pet Peeves of B2C Marketers These are the top eight pet peeves of B2C marketers to help you collect valuable insights into the areas where you feel most restricted.
Messaging Strategy What is a Transactional Email? Transactional emails not only enhance the user experience by keeping your audience informed, but also present valuable opportunities for you to engage with your users at critical touchpoints
Messaging Strategy Email A/B Testing Best Practices Email A/B best practices require a deep understanding of your email segmentation strategy and your campaign goals. How many of these do you currently put into practice?
Messaging Strategy Apple Push Notification Best Practices Learn about high-level Apple push notification best practices along with some valuable resources for marketers and developers to increase engagement.
Messaging Strategy A Guide to Mobile User Reactivation Learn how to retarget push notifications, emails, and other messages to re-engage users and drive conversions.
Messaging Strategy How Your User Journey Should Inform Your Engagement Strategy Rather than give you an overview of the entire user journey, we’re going to identify the key moments where you should be prioritizing your engagement campaigns for maximum impact.
Messaging Strategy App Marketing For New Apps Effective app marketing strategies differentiate your app from the polluted sea of competitors it’s swimming in.
Messaging Strategy How to Write and Structure Captivating Marketing Emails We’re taking a look at how to write marketing emails that convert — from header to footer, let's optimize.
Messaging Strategy Using Mobile Notifications to Target Users Most Likely to Convert These are some of the tell-tale engagement signs that a free user may be getting close to converting into a paying customer
Messaging Strategy Reactivation Email Campaigns: Strategies for Bringing Dormant Users Back to Your App These email re-engagement strategies directly address and repair those user relationships that have slipped between the cracks or momentarily drifted away.
Messaging Strategy Mobile App Trends to Keep an Eye On in 2024 Take a peek into the 2024 mobile messaging crystal ball and see what the year’s biggest engagement strategies are!
Messaging Strategy How to Re-Engage Players With Daily Mobile Game Notifications Mobile gaming is uniquely positioned to make the most out of re-engagement campaigns. Learn how to set up daily notifications for maximum retention!
Messaging Strategy Turning Setbacks into Opportunities: How to Re-Engage Users After Mobile App Downtime How do you bring users back to the table after they’ve had the bitter taste of disappointment at their fingertips?
Messaging Strategy What Are Email Spam Traps & How Do You Avoid Them? The greatest risk to your email deliverability? Being mistakenly labeled as email spam by users’ internet service providers (ISPs) because you sent an email to a spam trap.
Messaging Strategy What Your App User Behavior is Telling You Every time someone interacts with your mobile app, they are giving you invaluable data to help uncover both pain points and success markers.
Messaging Strategy Three Ways to Send More Powerful Last-Minute Holiday Messages Through carefully crafted copy, you can harness holiday urgency to not only capture users' attention but also remind them that this is a once-in-a-year opportunity to engage with your app.
Messaging Strategy How to Build an Onboarding Campaign to Prevent New User Churn With OneSignal + RevenueCat Let’s walk through how to craft an onboarding sequence that reduces user churn specifically for subscription-based apps with OneSignal & RevenueCat.
Messaging Strategy A Guide to Black Friday and Cyber Monday Marketing for Mobile Apps As marketers, it’s critical we not only understand the true scope of holiday marketing for mobile apps, but also how to harness it to deliver record-breaking engagement.
Messaging Strategy The Pitfalls of Segregating Your Email Marketing Provider from Other Channels While email marketing is considered “traditional” by way of age, we’re here to remind you just how much your ROI relies on this tried and true messaging channel.
Messaging Strategy Customer Engagement Award Winners Share Their Secrets to Success Let's look at some specific messages our award winners are most proud of and some winning advice for all of you to learn from some of the best in the biz!
Messaging Strategy Elevate Your Email Marketing with BIMI: How to Boost Brand Visibility Now more than ever, email security and trust are more critical than ever, and that's where BIMI logos come into play.
Messaging Strategy Maximizing User Engagement: The Synergy of Push Notifications and Email We’ve shared three scenarios where email and push notifications work in harmony to leverage each other’s strengths while compensating for each other’s limitations.